TRIPBIRD

Tripbird is a travel planner app. You can invite friends to make travel itineraries together. Also, many travelers who have had wonderful travel experiences will share their story and experiences. Maximize the convenience of users, and save time.

Role:

Research / Visual system / UIUX

Duration:

8 Weeks

Tools:

FIGMA / AI / PS

Categories:

App Design

User
Interview Goal_

1. To learn about people’s travel experiences and problems encountered.

2. To learn how to make people more interested in using travel planning apps.

3. To understand people’s thoughts on sharing experiences of travel and how to share.

User Interviews_

LEARNING 1:

Users often need to spend a lot of time looking at travel guides and making travel plans. They want to save time and be more convenient.
Users are willing to try travel planning apps, but the planning process of some apps is too complicated, and users want to be simpler.

LEARNING 2:

There is no platform to make travel plans with friends in real-time. They hope to make and discuss itineraries with friends in real time, such as share useful travel guides, edit itinerary by using the travel planning application.

LEARNING 3:

People like to refer to other people's travel experiences and publish their own travel photos or experiences, but everyone uses different platforms.

LEARNING 4:

When traveling, they often encounter situations where there is no network signal, which prevents them from viewing travel information.

Persona_

IA Map_

App Feature_

Color Concept_

Font_

Wireframe_

Feature:

Build Trip Plan

Task:

Help users make more reasonable travel plans based on their destination, travel time, budget, etc. At the same time, it is more efficient when arranging travel itineraries. Avoid unreasonable itineraries during travel.

Feature:

Post & Sharing Travel Story 

Task:

Help users understand local travel information in advance before traveling, and share their travel stories at the same time, helping others have a better travel experience

Feature:

Invite your Tripmate

Task:

Invite your friends to make travel plans together to make the way of making travel itinerary more synchronized and more interesting.

User Testing_

1. I hope that more personalized tags can be added, so that it can be more convenient when searching for content.
2. When filling in travel-related information, the information in the form needs to be aligned.
3. Hope to minimize the text content.
4. I feel a little confused about the way of inviting friends. 
5. The way to invite friends is a bit confusing, I think there can be a better way to invite

User Testing Refinement_

Final Visual_

Concept Video_

Build your trip plan

You can create customized travel itineraries based on your travel dates, budget, interests, and even the number of people in your travel group.

Invite your friend

You can share the travel itinerary with your friends, or invite your partners(tripmate) to participate in the itinerary from this app.

Post & sharing story

Share your own travel experiences with others, you’ll see other users’ travel stories, all offering ideas and inspiration.

Take Away

Through this case study, I learned how to ask users' questions step by step, so that they can give me more suggestions and thoughts. this is very important. At the same time, we summarize the most frequently encountered problems, the most common problems, and the relatively rare problems through the answers of the users interviewed. What questions are about the feel of the interface, some are about information collection, and some are technical issues. Some problems can be solved quickly, and some problems need to be solved step by step over a long period of time. This is all the experience I learned in the user interview in this project.